, which affects 800,000 user accounts , only came to its attention last week on Feb 22 . One researcher named Victor Gevers began contacting the toymaker about the problem in late December , when he noticed that a company MongoDB database storing customer information was publicly exposedAttack.Databreach. Gevers has even documented his efforts to contact Spiral Toys , which involved email , sending a message to its CEO over a LinkedIn invite , and working with a journalist from Vice Media to try and warn the company about the breach . Despite those attempts , he never received a response . The breach only managed to grab headlines on Monday when another security researcher named Troy Hunt blogged about it . The toys in question , which are sold under the CloudPets brand , can allow parents and their children to send voice messages through the stuffed animals over the internet . However , Hunt found evidence that hackers lootedAttack.Databreachthe exposed MongoDB database that stored the toys ' customer login information . “ Anyone with the data could crackAttack.Databreacha large number of passwords , log on to accounts and pull downAttack.Databreachthe voice recordings , ” he said . Its CEO Mark Meyers said on Tuesday that the company has checked its email inboxes , but didn ’ t find any messages from security researchers warning about the breach . It appears that several hackers have lootedAttack.Databreachthe exposed database from Spiral Toys , according to Hunt . Although the passwords exposedAttack.Databreachin the breachAttack.Databreachare hashed , cracking them can be easy , because many of them were created with guessable terms such as 123456 , qwerty and cloudpets , he said .